 Creating a Public
Service Announcement
Most radio stations feature a community bulletin board to
air free announcements of local events (called public service
announcements or PSA's).
You'll have to call each station (or find a volunteer in your
group to take this responsibility) to learn details of its policy,
including time limit (usually 20 seconds). Sometimes they will
require a typewritten notice up to a month in advance.
Local TV stations, or cable TV networks, are also worth checking
for free announcements.
A sample 20 second announcement might read:
Did you know that one in 20 U.S. citizens can expect to
serve time in prison in their lifetime? The war on drugs is behind
the imprisonment of millions of citizens. Join other concerned
citizens at [Place] on [Date and Time] for a public forum that
will address the injustice of the war on drugs and what you can
do about it.
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