Getting a Newspaper Listing
Media Advisory Sample Template

Most daily and weekly newspapers have a website that includes local events of interest; so make sure your event is listed in both the print and online versions of the newspaper. Most churches have their own website also, usually including a regular calendar of community events.

FOR IMMEDIATE RELEASE

Today's date; or specific date in near future

WHAT: An appropriate format for requesting a calendar listing. A short, factual description of the Journey for Justice event (e.g., 'out of town' speaker(s), controversial topic, or just the name and nature of the event).

WHEN: Day of Week, Full Date, from When (AM/PM) to When (AM/PM)

WHERE: Name of Building (Street Address, Room Number)

COST: Cost information, or "The event is free and open to the public"

CONTACT: Local: List name, phone number, Web address, and e-mail address (if appropriate). National: November Coalition, www.november.org, www.journeyforjustice.org, novembermedia@november.org; (509) 684-1550

DETAILS: (OPTIONAL) Can include information about: the sponsor(s), who the event is targeted toward, the event's goal, parking information, or anything else that the audience needs to know about the event.

Proofread, proofread, proofread! And, plan early. Most media require 3-4 weeks lead time to list your event, or cover it with a reporter.