 Media Advisory Sample
Template
FOR IMMEDIATE RELEASE
Today's date; or specific date in near future
WHAT: An appropriate format for requesting a calendar
listing. A short, factual description of the Journey for Justice
event (e.g., 'out of town' speaker(s), controversial topic, or
just the name and nature of the event).
WHEN: Day of Week, Full Date, from When (AM/PM) to
When (AM/PM)
WHERE: Name of Building (Street Address, Room Number)
COST: Cost information, or "The event is free
and open to the public"
CONTACT: Local: List name, phone number, Web address,
and e-mail address (if appropriate). National: November Coalition,
www.november.org, www.journeyforjustice.org,
novembermedia@november.org;
(509) 684-1550
DETAILS: (OPTIONAL) Can include information about:
the sponsor(s), who the event is targeted toward, the event's
goal, parking information, or anything else that the audience
needs to know about the event.
Proofread, proofread, proofread! And, plan early. Most media
require 3-4 weeks lead time to list your event, or cover it with
a reporter. 
|
